As a team, we sure like to kick off the year in style – a quadruple accolade shortlisting under four categories for the CIM sponsored Travel Marketing Awards *internally screaming with excitement*.
Following on from last years’ success where our Brand and Managing Director, Rachel Emson, won ‘Agency Professional of the Year’ *whoop whoop* and Vivid placed in the ‘Integrated Campaign of the Year’ category for ‘Guernsey Moments’.
In the words of our lovely MD Rachel, “We’re extremely proud of the continued success and recognition for our work in travel and tourism. As well as achieving great results for clients, being shortlisted for four prestigious industry awards cements the teams outstanding achievements. As a full-service creative agency, brilliantly joined-up branding, content and campaigns are what we do best, and we are delighted to have this acknowledged by the most distinguished experts in the industry. Our travel team worked tirelessly on these campaigns, so everyone is thrilled that our hard work paid off once again”.
The Travel Marketing Awards is the tourism industry’s premier awards event and have been running for more than 11 years, it recognises those agencies, consultants and in-house departments who create outstanding products and service for visitors, generating growth and jobs to their respective states and regions.
The set of awards that Vivid have been shortlisted for are:
Integrated Campaign 2019 (Under £500k Media Spend) - Visit Isle of Man ‘The Extraordinary Story’: Recognises the most original and best performing Integrated Campaign. The campaign will have a consistent brand message and be marketed using more than one medium, including both paid-for and non-paid-for activities.
Innovative Marketing Award - Culture Blackpool ‘The B-side’: This is the ‘wild card’, if your marketing work is so unique that it doesn’t fit into any of the other categories; differentiates you from what others are doing and makes you stand out from the crowd then this is the one for you!
Brand Relaunch 2018 - Bliss Hotels: Recognises a brand that has undergone a successful brand makeover or relaunch in 2018.
Marketing Agency - Vivid: Recognises a Marketing Agency that has displayed great understanding and success in the travel sector.
Winning campaigns are chosen by a judging panel of senior industry professionals and distinguished travel experts with entries being judged on exemplary planning, stunning creativity and outstanding measurable results. The winner of each category will be presented on Monday 11th March at London’s Hilton Hotel on Park Lane.
Keep your fingers crossed for us as Rachel and Karl head down south in March to *fingers crossed* return home with a souvenir or two!